{"id":1796,"date":"2008-01-16T14:43:32","date_gmt":"2008-01-16T21:43:32","guid":{"rendered":"http:\/\/www.carlsbadistan.com\/?p=1796"},"modified":"2008-01-16T14:43:47","modified_gmt":"2008-01-16T21:43:47","slug":"ashworth-buys-golf-outerwear-company","status":"publish","type":"post","link":"http:\/\/www.carlsbadistan.com\/?p=1796","title":{"rendered":"Ashworth Buys Golf Outerwear Company"},"content":{"rendered":"<p>When the golf clothing market is tanking what does Carlsbad-based golf clothing company <strong><a href=\"http:\/\/www.ashworthinc.com\/\" target=\"_blank\">Ashworth, Inc<\/a><\/strong> do? They acquire another golf clothing company (<strong><a href=\"http:\/\/www.sunice.com\/\" target=\"_blank\">Sunice<\/a><\/strong>) and set it up a wholly-owned subsidary. <\/p>\n<blockquote><p><strong>Sunice Holdings, Inc.<\/strong>, which will own the Sun Ice and Sunice trademarks and be entirely focused on the new technical outerwear line. The product line will be concurrently marketed by the Company&#8217;s existing sales and marketing team dedicated to Ashworth&#174;-branded apparel. FLG will provide design services for Sunice Holdings, Inc. and facilitate sourcing relationships for the new outerwear line.<\/p><\/blockquote>\n<p>To Ashworth&#8217;s credit they got Sunice for pretty much nothing. Rolling forward they&#8217;ll just have to share the EBITDA with the former owners and it also gets them into the booming ski outerwear market (please note sarcasm on the world &#8220;booming&#8221;).<\/p>\n<p><strong>[Link: <\/strong><strong><a href=\"http:\/\/www.businesswire.com\/portal\/site\/google\/index.jsp?ndmViewId=news_view&amp;newsId=20080116005256&amp;newsLang=en\" target=\"_blank\">Businesswire<\/a><\/strong><strong>]<\/strong> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>When the golf clothing market is tanking what does Carlsbad-based golf clothing company Ashworth, Inc do? They acquire another golf clothing company (Sunice) and set it up a wholly-owned subsidary. Sunice Holdings, Inc., which will own the Sun Ice and Sunice trademarks and be entirely focused on the new technical outerwear line. The product line [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[8,29],"tags":[],"_links":{"self":[{"href":"http:\/\/www.carlsbadistan.com\/index.php?rest_route=\/wp\/v2\/posts\/1796"}],"collection":[{"href":"http:\/\/www.carlsbadistan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.carlsbadistan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.carlsbadistan.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.carlsbadistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1796"}],"version-history":[{"count":0,"href":"http:\/\/www.carlsbadistan.com\/index.php?rest_route=\/wp\/v2\/posts\/1796\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.carlsbadistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1796"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.carlsbadistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1796"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.carlsbadistan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1796"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}