Carlsbadistan’s flagging golf company Callaway Golf is hoping to boost sales slump by digging deep into the world of celebrity and hiring “multiple Emmy and Grammy Award-winning actor, musician and avid golfer” Justin Timberlake as “creative director” of the company.
The multi-year agreement was announced by Jeff Colton, Sr. Vice President of Global Brand and Product, Callaway Golf. . . “We have worked with Justin for more than three years now and have been thoroughly impressed with the level of quality he brings to everything he is involved with,” said Colton. “Justin is an extremely gifted artist and an avid golfer with a deep passion for Callaway products, and his creative energy will serve us well as we connect with the next generation of golfers. The opportunity to bring someone with his multifaceted talents into our creative matrix is very rare, and his input has already made an impact.”
Good luck, Callaway employees. Paying a celebrity to wear/use your product is one thing, but when a starstruck management team mistakenly believes that a celebrity can add something more than an endorsement they’re obvious confused. The stock is up 13 cents on the news this morning, but ELY is still down 29.69 percent on the year.
We’re guessing this new move will do little more than help put more money in Timberlake’s pockets.
Carlsbadistan’s most famous action sports star Tony Hawk will flip the switch (not a skateboard trick) tonight (Monday, November 28, 2011) at Legoland to help kick off the outrageously expensive theme park’s annual Holiday Celebration.
Hawk, father of four and life-long Ambassador Pass Member to LEGOLAND, launched the Tony Hawk Foundation in 2002 with the goal to increase the number of safe, legal skate parks for youth in low-income communities across the U.S. To date, the Tony Hawk Foundation has helped fund 493 public skateboard parks in these communities, which now service 3.5-million youth annually.
Speaking of cliffs. . . It appears women aren’t the only ones having trouble with our bluffs. TMZ is reporting this morning that football great Junior Seau drove his Cadillac SUV off a Carlsbadistan cliff moments several hours after being released from a 2 AM domestic violence arrest on Monday, October 18, 2010.
We’re told Seau was arrested in San Diego early this morning — and booked into the Vista Detention Facility around 2:00 AM. . . We’re told the retired NFL superstar sustained injuries in the wreck — cops are on scene. TMZ obtained these photos of Seau’s Cadillac Escalade which landed at the bottom of a cliff several feet from the beach.
It appears he went off the cliff just south of the Hilton Garden Inn on Carlsbad Blvd. Seau was reportedly taken to a local hospital. Of all the stories for us to miss. . . we’ll keep you posted. Special thanks to Carlsbadistan tipsters on this one.
Carlsbadistan’s claim to fame in the world of women’s fitness is, of course, Jazzercise. And it appears that two-time Dancing With The Stars Champion Cheryl Burke was in town recently to film a new commercial for the company. Apparently, Jazzercise is Cheryl Burke’s kind of fitness.
Valishia, the 32-year-old homemaker from Carlsbadistan who was hoping to win the heart of airline pilot Jake Pavelka on the ABC show The Bachelor: Wings of Desire, was cut from the herd last night according to a story on Reality TV World.
“All I know is I put it all out there and I put my life on hold to be here and I’m not the woman he wants,” said Valishia after her ouster. . . “I came with a heart that was open to finding someone that would love me the way I would love them. But I’m used to things not going my way, and that’s something I’ve learned to live with.”
We’re not exactly sure if we think more of her for not getting chosen or if she’s just the bottom of the bottom of the barrel.
When ABC’s disturbingly sexist reality show The Bachelor kicks off a new season Monday night January 4, 2010, one of the 25 women “competing for the affections” of commercial airline pilot Jake Pavelka is reportedly a “32-year-old homemaker from Carlsbad” named Valishia. Anyone know her?
“All 25 women were absolutely amazing, very high caliber from all walks of life,” Pavelka said in a recent conference call with reporters. . . Pavelka said he was looking for someone adventurous, intelligent, athletic, compassionate and romantic.
Guess those are the word Pavelka uses when he means hot, horny, and slutty. Will be interesting see how far our Carlsbadistan competitor can go.
Carlsbadistan’s trading card giant Upper Deck Co. announced yesterday (December 15, 2009) that they, unlike Elin Nordegren, would be “continuing their relationship” with Tiger Woods.
“Upper Deck will maintain its exclusive agreement with Tiger in both our sports cards and memorabilia categories, and we look forward to his eventual return to the PGA Tour,” Upper Deck CEO Richard McWilliam said in a statement. “Tiger and his family have our full support.”
That sounds great. We’re looking forward to a limited-edition Upper Deck Tiger’s Girlfriends set. Wonder if that’s in the works.
Few things are sadder than former TV stars forced to sell-out their private lives by staring in reality TV shows. That said, it’s nice that Tori Spelling and Dean McDermott (stars of the reality TV show Tori & Dean: Home Sweet Hollywood) care enough about getting free admission to Carlsbadistan’sLegoland California theme park that are willing to actually do some work, i.e. plugging in the annual Legoland Christmas tree.
The couple and their children, Liam and Stella, will be joined by one of the hottest children’s entertainment groups, The Jumpitz® for a special holiday performance with an appearance by Santa himself! . . . After the 30-foot-tall LEGO tree is lit, fireworks light up the sky and snow showers Park guests from above kicking off LEGOLAND California’s month-long Holly Jolly Holidays presented by Western Dental.
The holiday extravaganza begins at 5:30 PM Monday night, November 30, 2009. Us? We’ll probably just catch the fireworks from the lower parking lot of the Carlsbad Sheraton.
Carlsbadistan’sBridget Regan began acting as a child in North County productions of The Wizard of Oz at the La Paloma Theatre and Joseph and the Amazing Technicolor Dreamcoat, but now the actress (whose parents still live in Carlsbad) is playing “dagger-wielding, mind-controlling heroine from another TV demention,” according to a story in the San Diego Union-Tribune.
Inspired by the Sword of Truth novels by Terry Goodkind, “Legend of the Seeker” follows the adventures of the brave and noble Richard Cypher (Craig Horner) as he battles the loathsome tyrant, Darken Rahl. Regan plays his comrade and love interest Kahlan Amnell, a brave and strong-willed sorceress (also known as a Confessor) who can control the minds of anyone who loves her. Kahlan is also quick with a dagger. Regan? Not so much.
Legend of the Seeker airs Sundays at 5 PM on KSWB Channel 69 (Cable 5). Luckily it’s also on Hulu.com for those smart enough to have ditched their cable boxes years ago.