AOL Hitting A Serious Rough Patch

by The Editors on March 8, 2012

Patch Network LogoThis week AOL’s Patch, the network of faux-local cookie-cutter websites, is reportedly firing a slew of sales people. While the original rumor was that the company would fire 200, Patch PR and president Warren Webster refused to comment on that number, according to a story on Business Insider.

We asked one employee how many people were getting let go, and this person responded: “Why does it matter? It is 2 people on my team and other ones too. It stinks.” . . Says another: “I’m taking my 15k payout and running the hell away from this disaster.” . . The firings come after the experiment lost ~$150 million last year.

Business Insider goes on to explain in more detail:

The problem with Patch is a pretty classic one: it has too many employees (~1,500) working on a product that doesn’t get enough attention from consumers and, therefore, advertisers trying to reach consumer.

It won’t be long now. . .

[Link: Business Insider via I Want Media]

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