In these tough business times who better to turn to than the president of the Carlsbad Chamber of Commerce Ted Owen. In his interview with North County Times Business Editor Jeff Rowe, Owen had this to say:
And a bad economy requires business people to talk to each other more than in a good economy. Much of what we are going through now is fear, which to me is an acronym for “False Evidence Appearing Real.” . . . Greed got us into this trouble; fear is keeping us in it. Small businesses have money and jobs, but they are waiting for a signal that things are OK.
And our favorite bit of advice (if only we sold advertising): “Keep advertising and promoting as normal —- if customers don’t see ads, they think the company is out of business.”
Whatever happens, keep advertising. . .
[Link: North County Times]
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